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Cargo Marketing Manager - 28391

Location: TORONTO, ON, Canada
Posting Start Date: Jun 20, 2022
Posting End Date: Jun 30, 2022


Job Description


Being part of Air Canada is to become part of an iconic Canadian symbol, recently ranked the best Airline in North America. Let your career take flight by joining our diverse and vibrant team at the leading edge of passenger aviation.
Reporting to the Manager, Cargo Marketing, this position is responsible for the implementation, quality and on-going management of marketing communications and promotional campaigns that support the Air Canada Cargo & Rivo brand and product marketing strategies. 
This position is open for Toronto/ Montreal office. 
Roles and Responsibilities 
  • Support day-to-day Air Canada Cargo & Rivo business needs through intaking product briefs, crafting marketing briefs and ensuring the creation of marketing-oriented materials for use in relevant B2B channels 
  • Responsible for the development and delivery of marketing materials such as email communications, digital & print campaigns, flyers, brochures, web pages and other documents as appropriate, leveraging the Air Canada Creative Studio and agency resources as needed
  • Develop and assist with the creation of assets to support commercial needs that include (but not limited to): sales sheets, key sales PowerPoint templates, new product launch materials, etc.
  • Close collaboration with Manager, Content Marketing on day-to-day Air Canada Cargo & Rivo content calendars and messaging, ensuring alignment with product owner needs and campaign timings
  • Manage tradeshows activities (virtual or physical) and support the Air Canada events team during key marquee events (such as new product launches, etc.)
  • Diligent management of campaign budgets, maximizing effectiveness against objectives
  • Track and measure KPIs to evaluate success of campaigns 
  • Ensure communication adheres to established corporate image guidelines
  • Perform pre and post analysis on impact of marketing initiatives to business growth targets
  • Actively monitor market trends and competitor activities
  • Build and maintain strong working relationships with internal teams and external partners as required. 


  • University degree or college in Communications/Marketing and a minimum of 3 years of relevant experience
  • Excellent communication skills (written and oral), with the ability to build communication plans 
  • Comfort and ease with matrix organization
  • Comfortable working independently and within a team environment assisting colleagues whenever possible
  • Attention to detail and accuracy; ability to manage multiple priorities concurrently 
  • Ability to work in a high pressure, dynamic environment
  • High levels of ingenuity, creativity and initiative
  • Practical knowledge of digital mediums including internet and social media channels
  • Experience working with agencies
  • Proficiency with Microsoft Office programs Word, PowerPoint and Excel, 
  • Flexible and willing to work extended hours as required
  • Bilingual in English and French preferred 
Conditions of Employment:
  • Candidates must be eligible to work in the country of interest, at the time any offer of employment is made and seeking any required work permits/visas or other authorizations which may be required is the sole responsibility of the candidates applying for this position.
  • Mandatory Covid-19 Vaccination Required
Linguistic Requirements

Based on equal qualifications, preference will be given to bilingual candidates. 

Diversity and Inclusion
Air Canada is strongly committed to Diversity and Inclusion and aims to create a healthy, accessible and rewarding work environment which highlights employees’ unique contributions to our company’s success.
As an equal opportunity employer, we welcome applications from all to help us build a diverse workforce which reflects the diversity of our customers, and communities, in which we live and serve.

Air Canada thanks all candidates for their interest; however only those selected to continue in the process will be contacted